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Content Marketing Services to Grow Your Business
Our services are designed to alleviate the burden of content creation, as we strategically develop, write, edit, and promote content tailored to your business needs.
Types of Content We Can Help With
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Blog Content
We craft engaging and informative content tailored to your audience's interests, helping you establish thought leadership, boost SEO, and drive organic traffic to your website.
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eBooks & White Papers
Provide valuable insights and information to your target audience, all while establishing your authority in the industry and generating leads.
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Infographics and Asset Design
We design visually compelling digital assets to communicate complex information in a digestible format, enhancing engagement and sharing across platforms.
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Case Studies & Website Copy
Receive persuasive case studies and compelling website copy that effectively showcase your brand, building trust with potential customers and driving conversions.
Content Marketing Based On Real Data
Drive Research operates as a full-service marketing research company. While other firms may focus solely on creative content creation, our approach integrates original primary research and data-driven insights into every aspect of your content marketing strategy.
With expertise in methodologies such as online surveys, focus groups, in-depth interviews, trends research, and concept testing, we provide a comprehensive understanding of your target audience, their preferences, attitudes, and their behavior. This allows us to guide your marketing efforts with precision, ensuring that every piece of content resonates with your audience and drives meaningful results.
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- Step #1: Every project starts with a kickoff meeting to learn more about your content goals, target audience, and expectations.
- Step #2: We design and program a content survey based on your objectives whether that be to gather feedback on existing content, explore new content ideas, or generate original research for gated content.
- Step #3: Drive Research sends the survey to your target demographic. We have access to B2B and B2C respondents, making it easy for our team to reach even the hardest of audiences.
- Step #4: You receive access to an online portal that provides live, up-to-the-second results.
- Step #5: As fieldwork comes to a close, we perform data quality checks on every response to ensure the survey results are 100% accurate and reliable.
- Step #6: Based on your content needs, Drive Research leverages the survey results to produce unique, SEO-friendly content deliverables that will make a lasting impact.
What Our Content Marketing Service Includes
In a world inundated with content noise, standing out is not just an option, it's a necessity. That's where we come in. Our team of seasoned marketing professionals helps businesses across the globe craft compelling narratives that captivate your audience, drive engagement, and ultimately, boost your bottom line.
Data-Driven Content Strategy
Elevate your strategy with data-driven insights that start with primary research and direct input from a relevant audience.
We create and execute content surveys to grasp your audience's exact needs, challenges, and search terms. In-depth interviewing and focus group research are also standard research methods we use as a foundation for content development.
This enhances your content's relevance and impact and provides you the opportunity to source original research and data that your audience won’t find anywhere else.
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Custom Written Content
From engaging blog posts to compelling website copy, we deliver custom-written content that drives traffic, boosts engagement, and ultimately, skyrockets your bottom line. Your dedicated project manager will establish clear deadlines for writing and delivering content to your team for review, keeping you informed and in control every step of the way.
Types of content marketing we can help with include:
- Blog posts
- eBook and white papers
- Infographics and asset designs
- Case studies and website copy
Search Engine Optimization (SEO)
Our search engine optimization (SEO) services are more than just climbing the ranks; they're about crafting your brand's narrative in the digital landscape.
We leave no stone unturned to ensure your online visibility. Drive Research leverages several SEO tools to ensure that every aspect of your online presence is meticulously optimized, from keyword research and competitor analysis to website audits and performance tracking.
But we're not just about numbers; we're about growth and prosperity. With every Google algorithm update, we adapt, ensuring your brand's relevance and resonance with your audience.
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Transparent Reporting & Analytics
We believe in transparency and accountability. Our content marketing services include comprehensive reporting and analytics, providing you with clear insights into the performance of your campaigns.
With our detailed reports, you'll have visibility into key metrics such as website traffic, engagement rates, conversion rates, and more. We'll work closely with you to analyze the data and make data-driven decisions to optimize your content strategy for maximum results.
Our Content Marketing Services in Action
Flock Freight - Inefficiency is Breaking Supply Chains
Flock Freight leveraged a content survey with Drive Research to uncover existing inefficiencies within traditional freight mode and how their solutions solve shippers’ most pressing challenges.
The insights fueled a content-driven marketing campaign with the following components:
- Lead generating, downloadable report
- Webinar with hundreds of attendees
- Animated infographic
- Blog posts
As a result of our combined efforts, the marketing campaigns have generated 75+ leads for Flock Freight, so far.
Whether you're in marketing, business development or sales, customer intelligence is your best friend. Not only is it the foundation by which you create your messaging and go-to-market strategies, but it can also be a powerful means by which to develop lead-generating content. Drive Research was able to help us collect new and highly valuable customer insights, providing us with the intel we needed to launch a content-driven campaign that has driven 75+ leads for Flock Freight so far. Casey Bright, Sr. Director of Demand Generation
Get a Quote For Content Marketing Services
By partnering with Drive Research, you gain access to a team of experienced researchers and marketers dedicated to delivering strategic solutions tailored to your unique business objectives. With our proven track record of success, you can trust us to elevate your content marketing efforts and maximize your ROI. Learn more information or get a quote by filling out the form below.